Home Technology Top Stories Business Most Featured Sports Social Issues Animals News Fashion Crypto Featured Music & Pop Culture Travel & Tourism

Microsoft May Purchase Netflix Very Soon, and Here's Why

Author Avatar
By Augustine Mbam - - 5 Mins Read

Fans may have a surprise announcement next year as a leading news agency has leaked top information about Microsoft and Netflix. According to an article published by Reuters, Microsoft is a step away from completely acquiring Netflix soon. The article's content suggests that Netflix ownership will change sooner than people expect. 

In the article, part of it read, "Microsoft’s chief executive has been buying new businesses at an impressive clip. Look for him to add Netflix to the list in 2023."

Microsoft, since 2022 started, has been on a spending spree and has been acquiring businesses since the year started. They had bought over the developer of the popular vane, Minecraft, for a staggering figure of $2.5 billion. They also purchased the business/social media platform LinkedIn for $26 billion. They are currently trying to make a purchase of Activision Blizzard for another huge price of $69 billion, and this might go on to become one of the biggest game takeovers. However, it seems like they are having problems with purchasing Activision Blizzard. That apart, the spending spree of Microsoft might go on in 2023 when they buy Netflix, as Reuters suggested. 

According to the top new provider, many signs and indicators show that the deal is closer than expected. "The two companies are already closely aligned. Netflix chose Microsoft as its advertising partner for a new advertising-supported subscription service. Microsoft President Brad Smith also sits on the Netflix board. Part of the rationale for a deal is that Microsoft wants to offer a video-game streaming service over multiple devices," the news article said. 

Microsoft and Netflix Deal Might Be the Best Combo

A couple streaming a movie on Netflix (Photo by cottonbro studio - Pexels)

With speculations coming from different people, it seems like Netflix and Microsoft might be an awesome combination after all. 

Netflix, on its part, has been trying to offer games as part of its subscription service. In June, Netflix Chief Operating Officer Greg Peters said that the company was still experimenting with its gaming industry venture. 

Last year he said, "We're going to be experimental and try a bunch of things. But I would say the eyes that we have on the long-term prize center more around our ability to create properties that are connected to the universes, the characters, the stories that we're building."

Earlier this year, Leanne Loombe, Netflix's head of external games, said that the entertainment provider might be offering game streaming soon. " We're still intentionally keeping things a little bit quiet because we're still learning and experimenting and trying to figure out what things are going to actually resonate with our members, what games people want to play. We're open to licensing, accessing large game IP that people will recognize," he added. 

The Microsoft and Netflix deal will improve the gaming industry and game streaming. However, this largely depends on whether the deal comes to pass. Netflix already has several games in its catalog, and a move from Microsoft could mean a major expansion in their venture. 

According to the Reuters report, the article remains overly optimistic about the Microsoft and Netflix deal. It ended by saying, "Nadella has defied such back-of-the-envelope financial logic before. And if nothing else, he has shown a willingness to be a bold dealmaker. On that basis, it's easy to believe Microsoft will set its sights on Netflix."